Brilliant Minds With Bigger Hearts


DIONZ Academy & Platform
The Academy
The Platform


DIONZ Memberships
DIONZ Team

Elena Zafirova

Founder and Chief Executive/Empowerment Officer

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Elena’s professional career includes being a Senior Wealth Management and Tax Associate at Baker McKenzie, a Senior Wealth Management Consultant with Lombard International Assurance, and a member of the CEO’s Office for Commercial Growth & Strategy at Palantir Technologies.

Elena graduated from Institut Le Rosey, has obtained her undergraduate degree in Law (LL.B) from the University of Warwick and her Master’s degree in International Business and Financial Law (LL.M) from King’s College London. She is an Attorney and Counselor-at-Law admitted to the New York Bar, and a Solicitor of the Senior Courts of England and Wales. Elena has completed the Executive Leadership Development Program (PLD) at Harvard Business School. For more on her Lessons Learned on Female Leadership, see publication by Harvard here.

Elena sits on Le Rosey’s Alumni Committee overseeing over 150 Country Representatives.Elena is also certified as a Trust and Estate Practitioner (TEP) at STEP-Advising Families Across Generations and a certified Kundalini teacher in Leadership and Success.

Robin Graetz

Chief Financial Officer and Chief Operations Officer

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Robin currently sits on the Board of Directors of DIONZ. In June 2021, he will join DIONZ as CFO and COO.

In his last role, Robin was Deputy CEO, Member of the Management, and Partner of the Trust and Corporate Services division of a Swiss company specialised in asset management, life insurance and fiduciary services. Robin brings over a decade of experience in the regulated financial services and wealth management industry, where his principal focus was on very complex international trust and corporate structures. He has a proven track record in retaining and servicing UHNWI families, mastering high complexity structures with competing stakeholder interests and significant risks. Robin has a strong awareness of regulatory, compliance, tax, accounting, financial and reporting matters, including experience in litigation, investigative and forensic matters. Robin also has an advisory function in his family’s business.

Robin is a graduate of Lyceum Alpinum Zuoz and has a Bachelor of Science (B.Sc.) from Ecole Hôtelière de Lausanne. Robin is also a certified pilot.

Elena Bescos Gracia

Chief of Staff to the CEO

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Elena is an Attorney and Counselor-at-Law admitted to the New York Bar with professional experience in the legal, management consulting, financial services and non-profit sectors.

After graduating from Institut Le Rosey, Elena obtained her undergraduate degree in Law (LL.B) from City University of London, a Master of Science (M.Sc) in Global Affairs from New York University, and is currently completing her part-time Masters in Law (LL.M) at King’s College London.



Elena Zafirova

Founder and Chief Executive/Empowerment Officer

Elena’s professional career includes being a Senior Wealth Management and Tax Associate at Baker McKenzie, a Senior Wealth Management Consultant with Lombard International Assurance, and a member of the CEO’s Office for Commercial Growth & Strategy at Palantir Technologies.

Elena graduated from Institut Le Rosey, has obtained her undergraduate degree in Law (LL.B) from the University of Warwick and her Master’s degree in International Business and Financial Law (LL.M) from King’s College London. She is an Attorney and Counselor-at-Law admitted to the New York Bar, and a Solicitor of the Senior Courts of England and Wales. Elena has completed the Executive Leadership Development Program (PLD) at Harvard Business School. For more on her Lessons Learned on Female Leadership, see publication by Harvard here.

Elena sits on Le Rosey’s Alumni Committee overseeing over 150 Country Representatives.Elena is also certified as a Trust and Estate Practitioner (TEP) at STEP-Advising Families Across Generations and a certified Kundalini teacher in Leadership and Success.

Robin Graetz

Chief Financial Officer and Chief Operations Officer

Robin currently sits on the Board of Directors of DIONZ. In June 2021, he will join DIONZ as CFO and COO.

In his last role, Robin was Deputy CEO, Member of the Management, and Partner of the Trust and Corporate Services division of a Swiss company specialised in asset management, life insurance and fiduciary services. Robin brings over a decade of experience in the regulated financial services and wealth management industry, where his principal focus was on very complex international trust and corporate structures. He has a proven track record in retaining and servicing UHNWI families, mastering high complexity structures with competing stakeholder interests and significant risks. Robin has a strong awareness of regulatory, compliance, tax, accounting, financial and reporting matters, including experience in litigation, investigative and forensic matters. Robin also has an advisory function in his family’s business.

Robin is a graduate of Lyceum Alpinum Zuoz and has a Bachelor of Science (B.Sc.) from Ecole Hôtelière de Lausanne. Robin is also a certified pilot.

Elena Bescos Gracia

Chief of Staff to the CEO

Elena is an Attorney and Counselor-at-Law admitted to the New York Bar with professional experience in the legal, management consulting, financial services and non-profit sectors.

After graduating from Institut Le Rosey, Elena obtained her undergraduate degree in Law (LL.B) from City University of London, a Master of Science (M.Sc) in Global Affairs from New York University, and is currently completing her part-time Masters in Law (LL.M) at King’s College London.